Whether it be through story-telling, graphic imagery, ideation, or fantasizing, I have always been enamored by the power of showcasing a brand as more than just its products and services. The values, commitments, and active initiatives, combined with carefully chosen insights and branding techniques, all come together to fuel the excitement I have always felt for the advertising industry. From strolling gondolas of Sephora to creatively directing student-found media, my love for brands and specifically the beauty industry has only grown with me.

Communicating a certain vision and way of life, all encapsulated in the branding and packaging stylistic design of products has driven me to pursue advertising as a career. Graduating in 2024 with a Bachelor’s of Science in Advertising at Syracuse University in the S.I. Newhouse School of Public Communications, I focused my studies in Digital Advertising while also receiving a minor in Marketing.